bake special report may 2022 - 4

POSITIVE
PACKAGING Response
BY JOHN UNREIN
The COVID effect is bringing about
dramatic change in consumer dining
and purchasing habits. The packaging
industry is watching closely
- and responding.
Study after study reports on
the emerging influence of online
shopping within the food sector.
According to MarketWatch, industry
analysts' research and information
from Uber Technologies
Inc. and DoorDash Inc. suggest
consumers have become accustomed
to delivery, which more
than doubled during the first year
of the pandemic. McKinsey says
food delivery is now a $150 billion
business globally, albeit an unprofitable
one, so far.
Still, the average American household
throws away $2,200 of food
each year, according to data cited
by SoFresh, Inc., which is deeply
concerned about food spoilage in
the US and the rest of the world.
The SoFresh team is dedicated to
fighting food waste as the company
grows and expands. The company
is committed to the following goals:
* Naturally extend the shelf life
of fresh bakery products from
10 to 20 days
* Reduce food waste by 30%
* Improve bakery net income by
more than 1½ times
4
Our products
will allow food
producers, food
wholesalers
and food
retailers to
lengthen the
travel life and
overall shelf
life of food. "
SoFresh executives
" When I heard about SoFresh, I
immediately got in touch with them.
It keeps our products fresh. Our
bread will last up to three weeks
now, " points out Doug Michael
of Columbia County Bread and
Granola, based in Bloomsburg, Pa.
" We have a new retail outlet, which
they opened in the summer of 2021.
It allows us to try new products - a
testing ground for customers. Now
that we have these bags, we can
do this. "
Bill Belias, chief technical officer,
Bake Magazine Digital Special Report 2 | Volume 3 | bakemag.com
JOHN UNREIN
http://www.bakemag.com

bake special report may 2022

Table of Contents for the Digital Edition of bake special report may 2022

bake special report may 2022 - Intro
bake special report may 2022 - 1
bake special report may 2022 - 2
bake special report may 2022 - 3
bake special report may 2022 - 4
bake special report may 2022 - 5
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https://digital.bakemag.com/sosland/bake/bake-special-report-may-2022
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