bake special report may 2022 - 19

New Product Introduction
A wide range of important innovations
are happening in the packaging world,
and Sealed Air has announced the
introduction of prismiq™ - a digital
packaging brand with a portfolio of
solutions for design services, digital
printing and smart packaging.
" The future of digital packaging and
graphics is here. Prismiq™, powered
by our state-of-the-art digital printing
technology, is creating game-changing
value for customers, enabling touchless
automation both in our facilities
and our customers' operations, and
making sustainability for packaging
real, " says Ted Doheny, president and
chief executive officer of SEE.
The prismiq™ brand offers three
solution categories:
Smart Packaging: prismiq™ eliminates
waste and excess packaging
while enhancing products
and customer engagement. SEE's
end-to-end cloud-based platform
generates package-specific digital
IDs that collect and manage data.
Design Services: SEE designs packaging
made to be connected for brand
owners. Its team of nearly 200 design
specialists work with customers
around the world to create custom
graphics, design new concepts, and
conduct performance testing.
Digital Printing: SEE systems can
run multiple designs on a single order,
print serialized/digitized codes and
images that are package-specific,
and allow customers to have flexible
order quantities as well as faster turnaround
times.
Looking forward, prismiq offers a
one-stop, integrated approach to make
packaging brilliant. SEE is embedding
digital printing capabilities within its
manufacturing operations, customers'
operations and " bringing packaging
to life in consumers' homes, " explains
Carrie Giaimo, executive director of
Smart Packaging and Design at SEE.
SEE has invested approximately
$100 million in digital transformation,
including its most recent
Bake Magazine Digital Special Report 2 | Volume 3 | bakemag.com
development: the prismiq™ 5540 (the
world's largest, fastest, flexible digital
printing system). This system is first
of its kind, capable of wide web, high
speed, full-color (including metallics
and invisible ink) and double-sided
digital printing on flexible and shrinkable
materials.
" With your smart phone, prismiq™
will allow you to see inside the
package. Through the SEE™ Mark,
multiple data signatures can be transmitted
to your phone (QR, bar codes,
RFID, recycling codes, date and time
stamps, etc.) enhancing the human
experience, " says Sergio Pupkin, chief
growth & strategy officer at SEE.
Sealed Air is in business to
protect, to solve critical packaging
challenges, and to make the world
better than the company finds it.
Globally recognized brands include
CRYOVAC® brand food packaging,
SEALED AIR® brand protective packaging,
AUTOBAG® brand automated
systems, and BUBBLE WRAP®.
19
http://www.bakemag.com

bake special report may 2022

Table of Contents for the Digital Edition of bake special report may 2022

bake special report may 2022 - Intro
bake special report may 2022 - 1
bake special report may 2022 - 2
bake special report may 2022 - 3
bake special report may 2022 - 4
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https://digital.bakemag.com/sosland/bake/bake-special-report-may-2022
https://digital.bakemag.com/sosland/bake/bake-may-june-2022
https://digital.bakemag.com/sosland/bake/bake-march-april-2022
https://digital.bakemag.com/sosland/bake/bake-january-february-2022
https://digital.bakemag.com/sosland/bake/bake-special-report-january-2022
https://digital.bakemag.com/sosland/bake/bake-november-december-2021
https://digital.bakemag.com/sosland/bake/bake-special-report-november-2021
https://digital.bakemag.com/sosland/bake/bake-september-october-2021
https://digital.bakemag.com/sosland/bake/bake-july-august-2021
https://digital.bakemag.com/sosland/bake/bake-redbook-2021
https://digital.bakemag.com/sosland/bake/bake-july-2021
https://digital.bakemag.com/sosland/bake/bake-may-june-2021
https://digital.bakemag.com/sosland/bake/bake-special-report-may-june-2021
https://digital.bakemag.com/sosland/bake/bake-march-april-2021
https://digital.bakemag.com/sosland/bake/bake-january-february-2021
https://digital.bakemag.com/sosland/bake/2021_01_01
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https://digital.bakemag.com/sosland/bake/2019_12_01
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https://digital.bakemag.com/sosland/bake/2019_10_01
https://digital.bakemag.com/sosland/bake/2019_09_01
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http://digital.bakemag.com/sosland/bake/2018_07_02
https://digital.bakemag.com/sosland/bake/2019_03_01
https://digital.bakemag.com/sosland/bake/2019_02_01
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http://digital.bakemag.com/sosland/bake/2018_12_01
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http://digital.bakemag.com/sosland/bake/2018_09_01
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http://digital.bakemag.com/sosland/bake/2015_12_01
http://digital.bakemag.com/sosland/bake/2015_10_01
http://digital.bakemag.com/sosland/bake/2015_09_01
http://digital.bakemag.com/sosland/bake/2015_08_01
http://digital.bakemag.com/sosland/bake/2015_07_01
http://digital.bakemag.com/sosland/bake/2015_06_01
http://digital.bakemag.com/sosland/bake/2015_05_01
https://www.nxtbook.com/sosland/bake/2015_04_01
http://digital.bakemag.com/sosland/bake/2015_03_01
https://www.nxtbook.com/sosland/bake/2015_02_01
https://www.nxtbook.com/sosland/bake/2015_01_01
https://www.nxtbook.com/sosland/bake/2014_12_01
https://www.nxtbook.com/sosland/bake/2014_10_01
https://www.nxtbook.com/sosland/bake/2014_09_01
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