bake Special Report - January 2022 - 22

Cake flour is a lower
protein (8.5-9%) winter
wheat flour milled and
treated to absorb the
liquids and produce a
tender, moist cake. "
Tom Santos, a field sales rep at General Mills Foodservice
and the well and good spaces, explains Matthew Schueller,
director of marketing insights and analytics, Ardent Mills.
Within these categories, health, clean label, high protein
and keto friendly are all hot topics. In fact, interest in a
low-carbohydrate lifestyle continues to grow as consumers
seek solutions that match their personal health values
and preferences.
And although this market is a great opportunity, it's
also a challenging environment for bakers. Ardent Mills'
Keto-Certified Net Carb Flour Blend provides bakers with
uncompromised formulations for keto and low net carb
applications, Schueller says.
The " food as medicine " trend is another area of focus
for consumers, he says. They are looking for ingredients,
foods, beverages and supplements that support gut health
and overall well-being. Linked by consumers to immune
function, consumers' approach to supporting a healthy
gut is becoming more proactive, as they strive to gain
control over their personal health and well-being.
" Within this trend, organic grains are becoming more
popular with these consumers, as they perceive organic
grains and flours as a 'healthier' option, " Schueller says.
" They are using organic grains and flour in solutions that
may offer functional benefits that may help contribute to
gut health, higher fiber and protein and immunity boosters.
" At the same time, there is interest in what we call 'modern
craft,' which is the desire for irresistibly delicious, highquality
foods. A great example of this is decadent desserts.
Ardent Mills has a line of Simply Milled organic white,
whole wheat and durum flours that help customers make
products to meet these evolving consumer trends. "
22
Bake Magazine Digital Special Report 1 | Volume 3 | bakemag.com
http://www.bakemag.com

bake Special Report - January 2022

Table of Contents for the Digital Edition of bake Special Report - January 2022

bake Special Report - January 2022 - 1
bake Special Report - January 2022 - 2
bake Special Report - January 2022 - 3
bake Special Report - January 2022 - 4
bake Special Report - January 2022 - 5
bake Special Report - January 2022 - 6
bake Special Report - January 2022 - 7
bake Special Report - January 2022 - 8
bake Special Report - January 2022 - 9
bake Special Report - January 2022 - 10
bake Special Report - January 2022 - 11
bake Special Report - January 2022 - 12
bake Special Report - January 2022 - 13
bake Special Report - January 2022 - 14
bake Special Report - January 2022 - 15
bake Special Report - January 2022 - 16
bake Special Report - January 2022 - 17
bake Special Report - January 2022 - 18
bake Special Report - January 2022 - 19
bake Special Report - January 2022 - 20
bake Special Report - January 2022 - 21
bake Special Report - January 2022 - 22
bake Special Report - January 2022 - 23
bake Special Report - January 2022 - 24
bake Special Report - January 2022 - 25
bake Special Report - January 2022 - 26
bake Special Report - January 2022 - 27
bake Special Report - January 2022 - 28
bake Special Report - January 2022 - 29
bake Special Report - January 2022 - 30
bake Special Report - January 2022 - 31
bake Special Report - January 2022 - 32
bake Special Report - January 2022 - 33
bake Special Report - January 2022 - 34
bake Special Report - January 2022 - 35
bake Special Report - January 2022 - 36
bake Special Report - January 2022 - 37
bake Special Report - January 2022 - 38
bake Special Report - January 2022 - 39
bake Special Report - January 2022 - 40
bake Special Report - January 2022 - 41
bake Special Report - January 2022 - 42
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https://digital.bakemag.com/sosland/bake/bake-july-august-2023
https://digital.bakemag.com/sosland/bake/bake-special-report-july-2023
https://digital.bakemag.com/sosland/bake/bake-redbook-2023
https://digital.bakemag.com/sosland/bake/bake-special-report-may-2023
https://digital.bakemag.com/sosland/bake/bake-may-june-2023
https://digital.bakemag.com/sosland/bake/bake-march-april-2023
https://digital.bakemag.com/sosland/bake/bake-special-report-january-2023
https://digital.bakemag.com/sosland/bake/bake-january-february-2023
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https://digital.bakemag.com/sosland/bake/bake-september-october-2022
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https://digital.bakemag.com/sosland/bake/bake-redbook-2022
https://digital.bakemag.com/sosland/bake/bake-special-report-may-2022
https://digital.bakemag.com/sosland/bake/bake-may-june-2022
https://digital.bakemag.com/sosland/bake/bake-march-april-2022
https://digital.bakemag.com/sosland/bake/bake-january-february-2022
https://digital.bakemag.com/sosland/bake/bake-special-report-january-2022
https://digital.bakemag.com/sosland/bake/bake-november-december-2021
https://digital.bakemag.com/sosland/bake/bake-special-report-november-2021
https://digital.bakemag.com/sosland/bake/bake-september-october-2021
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