bake - November/December 2024 - 39

sweet goods
Macarons & Cookies
Le Macaron French Pastries, a leading
French pastry and macaron franchise in
the United States, has launched the new
Pumpkin Macaron just in time for the fall
and winter holidays. This new seasonal
delicacy is a delightful blend of traditional
French patisserie, available through
Dec. 1 until supplies last, at all Le Macaron
locations.
The pumpkin macaron is a perfect balance
of light, airy meringue shells and a
rich, spiced pumpkin filling, making it the
quintessential treat to enjoy with a warm
drink or share with loved ones. Handcrafted
by Le Macaron's master pâtissiers,
using authentic French techniques and
premium ingredients, this limited-edition
macaron offers an indulgent experience
that captures the essence of the season.
" As we embrace the fall, we wanted
to offer our customers a taste of something
truly special, " said Rosalie Guillem,
co-founder of Le Macaron French Pastries.
" Our new pumpkin macaron brings
together the familiar warmth of pumpkin
spice with the elegance of a classic
French pastry. It's the perfect addition to
our diverse array of macaron flavors and
a treat we're sure will bring joy to those
who savor it. "
Le Macaron French Pastries is known
for its wide range of gluten-free macarons,
available in an array of vibrant flavors
from classic vanilla and chocolate to
unique options like lavender and rose.
Founded in 2009 by Rosalie Guillem
and her daughter Audrey, Le Macaron
French Pastries is an elegant retail specialty
French patisserie that offers guests
the finest, authentic macarons, pastries,
gelatos, and coffee. Headquartered in
Sarasota, Fla., the brand began franchising
in 2012 and has since grown to more
bakemag.com | NOV-DEC 2024 > 39
than 60 locations open and over ten in
development across the United States.
Birthday cake cookie
The Otis Spunkmeyer individually
wrapped snack portfolio is the ideal solution
to capture impulse buyers at convenience
stores, in vending, and to support
the growth of micro-markets and noncommercial
channels. The fresh-baked
taste, coupled with its portability and
easy to eat format, is also perfect for independent
and small chain restaurants to
offer for carry out and digital delivery.
Otis Spunkmeyer has introduced the ultimate
treat for those who love a little celebration
in their snacks. The new individually
wrapped Otis Spunkmeyer Birthday
Cake Cookie offers a delicious blend of
buttery vanilla flavor and colorful candy
confetti on top - perfect for anyone craving
a festive experience any time of day.
" Our Birthday Cake Cookie is a party
in every bite, " says Paul Stippich, senior
director of marketing, innovation, and
strategy for Aspire Bakeries. " We've taken
a beloved flavor and packaged it in a
way that speaks to consumers' desire for
both 'new-stalgia' and convenience. This
cookie is sure to boost sales for our convenience,
vending, and retail partners. "
As the latest addition to Otis Spunkmeyer's
individually wrapped portfolio,
the Birthday Cake Cookie stands out with
a blend of colorful encapsulated sprinkles.
It offers a fun medley of eight different
colors: blue, green, lavender, orange,
pink, red, white and yellow.
LE MACARON FRENCH PASTRIES
http://www.bakemag.com
bake - November/December 2024

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