bake Special Report - Pizza 2021 - 36

BETTER
Days Ahead
Better days are ahead for the hard-hit restaurant
sector. Consumer insights leader Todd Hale
noted that the National Restaurant Association
has projected foodservice sales will increase 11%
in 2021 to $731 billion, after falling 24% in 2020 to
$659 billion. Hale launched into his latest update
and outlook webinar for members of the American
Bakers Association. Hale, who is principal, Todd
Hale, LLC, relayed his perspectives about consumer
spending, baking, retail and restaurants.
NielsenIQ data indicates some 28% of households
expect to visit restaurants and bars more this
summer than in 2020, he added. This compares
to 17% of households stating they will buy more
groceries in a physical store this summer.
With the economy opening up, retailers and
restaurants are hoping to benefit from innovation
strategies unveiled during the pandemic, Hale said.
" We've never seen anything like last year, not
just in sales trends, but also in how restaurants and
retailers were trying to innovate themselves back
into growth, " he says.
Planning with Purpose
As the COVID-19 pandemic increased food insecurity around the world and at-home food demand
elevated, General Mills' purpose, in effect, expanded to making food the world loves... and needs. The
company innovated within its food portfolio to delight consumers and meet their diverse interests and
needs - representing nutrition-forward options, affordability and accessibility.
General Mills is now the largest provider of natural and organic packaged food in the US.
The company led with safety - both in the workplace and food production.
Ninety-six percent of the company's production facilities are Global Food Safety Initiative certified.
Forty-three percent of General Mills' global volume met the company's nutrition-forward foods criteria.
General Mills recently released its 2021 Global Responsibility Report, which highlights social and environmental
progress made in the 2020 fiscal year, ending May 31, 2020.
" Everything we do at General Mills connects back to our purpose of making food the world loves, " says
Jeff Harmening, chairman and chief executive officer, General Mills.
36
Bake Magazine Digital Special Report 3 | Volume 2 | bakemag.com
CONSUMER INSIGHTS
JOHN UNREIN
http://www.bakemag.com

bake Special Report - Pizza 2021

Table of Contents for the Digital Edition of bake Special Report - Pizza 2021

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