bake - March 2015 - PAN18

CENTRO DE ATENCIÓN DE MERCHANDISING
Foco en el
Día de la Madre
En 2015, todo el EE.UU. celebrará
el Día de la Madre el mismo
día; el domingo, 10 de mayo Esto es
inusual porque México, El Salvador
y Guatemala celebran el Día de la
Madre el 10 de mayo de cada año.
A diferencia de los EE.UU. que
celebra el Día de la Madre durante el
segundo domingo de mayo. También
vale la pena señalar que la fi esta es
celebrada en diciembre en Panamá
y en octubre en Argentina.
Debido al formidable valor
que las madres poseen dentro de
la familia hispana, y puesto que las
familias hispanas adoptan las tradiciones
de su cultura tanto como las
de Estados Unidos, algunas madres
tienen el privilegio de celebrar el
Día de la Madre en dos ocasiones
durante el año.
Las familias hispanas son tradicionalmente
matriarcales, por lo
tanto, el Día de la Madre es considerado
como una de las fi estas más
18
MARZO 15 | PANADERIA
importantes para esta comunidad.
En un hogar hispano, las madres
ocupan un lugar de honor especial
todos los días del año, pero el Día
de la Madre es un día de agradecimiento
adicional. Es la fi esta que
más se conecta emocionalmente con
los hispanos.
Entonces, es importante que su
panadería planifi que las promociones
del Día de Madre con anticipación,
incluyendo pasteles grandes de tres
leches decoradas en colores vibrantes
de primavera.
Asegúrese de tener una gran
selección de pasteles decorados con
las palabras "Feliz Día de la Madre,"
así como ofrecerle a sus clientes la
opción de pedir pasteles personalizados.Dentro
de algunas familias
hispanas, la fi esta comienza con el
desayuno hecho especialmente para
la mamá.
Las familias hacen de esto una
ocasión especial para vestirse. A
menudo asisten a un servicio religioso
y se reúnen en la casa de un
familiar o en un restaurante para
el almuerzo.
Esto abre la puerta para otras
oportunidades, como la promoción
de un brunch (desayuno-almuerzo)
especial para el Día de la Madre en
su panadería o preparar canastas de
brunch prefabricadas (a un precio
especial) llenas de repostería y panes
dulces hispanos.
Las madres hispanas se respetan
de forma única por su sabiduría y
tienen una gran infl uencia sobre sus
cónyuges e hijos.
Como resultado, los niños aprenden
a darle importancia a las cosas
importantes para los hispanos - como
la familia, la cultura, el idioma y las
preferencias por ciertas marcas.
Por esta razón, es de vital
importancia que su panadería esté
preparada para la oportunidad que
presenta este día de fi esta especial.

bake - March 2015

Table of Contents for the Digital Edition of bake - March 2015

Bake - March 2015
The Branding Issue - Lessons for All
Table of Contents
News Bites - Gonnella opens cold storage and distribution center
Dunkin’ Donuts to open 46 stores in Indiana
ClubRational grows to 65,000 members
My Favorite Things
Management - Develop Leaders Who Lead
Legislation - Eliminating Trans Fats
Food Safety - Packaging Matters
Ingredients - Picking Winners
Equipment - Saving Labor
Making her couture cake and eating it too
Creating a Brand of Excellence
All About Promotions
Change Your Culture
Bread and Buns
Imperial Desserts
2015 Wedding Trends
Versatile Muffins
Cafe - Get Gourmet With Breakfast Sandwiches
Fruit-infused Teas
Products
Product Showcase
Classifieds
Ad Index
Online - BakeMag.com
bake - March 2015 - bb - 1
bake - March 2015 - bb - 2
bake - March 2015 - Bake - March 2015
bake - March 2015 - 2
bake - March 2015 - The Branding Issue - Lessons for All
bake - March 2015 - 4
bake - March 2015 - 5
bake - March 2015 - Table of Contents
bake - March 2015 - 7
bake - March 2015 - ClubRational grows to 65,000 members
bake - March 2015 - 9
bake - March 2015 - My Favorite Things
bake - March 2015 - 11
bake - March 2015 - Management - Develop Leaders Who Lead
bake - March 2015 - 13
bake - March 2015 - Legislation - Eliminating Trans Fats
bake - March 2015 - 15
bake - March 2015 - Food Safety - Packaging Matters
bake - March 2015 - 17
bake - March 2015 - Ingredients - Picking Winners
bake - March 2015 - 19
bake - March 2015 - 20
bake - March 2015 - 21
bake - March 2015 - Equipment - Saving Labor
bake - March 2015 - 23
bake - March 2015 - Making her couture cake and eating it too
bake - March 2015 - 25
bake - March 2015 - 26
bake - March 2015 - 27
bake - March 2015 - 28
bake - March 2015 - 29
bake - March 2015 - Creating a Brand of Excellence
bake - March 2015 - 31
bake - March 2015 - 32
bake - March 2015 - 33
bake - March 2015 - 34
bake - March 2015 - 35
bake - March 2015 - All About Promotions
bake - March 2015 - 37
bake - March 2015 - 38
bake - March 2015 - 39
bake - March 2015 - Change Your Culture
bake - March 2015 - 41
bake - March 2015 - 42
bake - March 2015 - 43
bake - March 2015 - Bread and Buns
bake - March 2015 - 45
bake - March 2015 - 46
bake - March 2015 - 47
bake - March 2015 - Imperial Desserts
bake - March 2015 - 49
bake - March 2015 - 50
bake - March 2015 - 51
bake - March 2015 - 2015 Wedding Trends
bake - March 2015 - 53
bake - March 2015 - Versatile Muffins
bake - March 2015 - 55
bake - March 2015 - Cafe - Get Gourmet With Breakfast Sandwiches
bake - March 2015 - 57
bake - March 2015 - Fruit-infused Teas
bake - March 2015 - 59
bake - March 2015 - Products
bake - March 2015 - Product Showcase
bake - March 2015 - Classifieds
bake - March 2015 - 63
bake - March 2015 - 64
bake - March 2015 - Ad Index
bake - March 2015 - Online - BakeMag.com
bake - March 2015 - 67
bake - March 2015 - 68
bake - March 2015 - 71
bake - March 2015 - 72
bake - March 2015 - PAN1
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bake - March 2015 - PAN10
bake - March 2015 - PAN11
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bake - March 2015 - PAN13
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bake - March 2015 - PAN16
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bake - March 2015 - PAN19
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bake - March 2015 - PAN49
bake - March 2015 - PAN50
bake - March 2015 - PAN51
bake - March 2015 - PAN52
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