bake - June 2013 - 6

news bites

Mopro, which has offices in New

consumable products that deliver

York, Los Angeles and Washington,

significant benefits to restaurant

D.C., works with restaurateurs in all

operators and the food industry. Salt

segments — from quick-service to

for Life was selected by an indepen-

fine dining — to transform their digital

dent panel of industry leaders who

presence with HTML5 websites,

represent a variety of commercial

custom high-definition documentary

and noncommercial food industry

videos and photography, mobile-

segments.

compatible websites, social media
synchronization, a built-in online

Salt for Life—the new sodium-reduc-

ordering system, and one dashboard

tion solution for restaurant opera-

tool to manage it all.

tors and the food industry—uses the
revolutionary, patented technology

“Now more than ever, restaurant

Mopro offers
innovative web
service

of Nu-Tek Salt Advanced Formula

owners need to control the conversa-

Potassium Chloride to deliver the true

tion that’s already happening about

taste of salt. Salt

their establishments online,” says

for Life is the only

Cary Levine, Mopro’s founder and

sea salt with 70%

CEO. “We empower restaurateurs by

less sodium than

For $199 per month, Mopro is

letting them tell their own stories,

table salt, and can

offering independent retailers all-

beautifully and affordably, with a

be used as a one-

inclusive website hosting. Innovative

comprehensive digital package

to-one replace-

features include creating your

that has everything they need to

website, filming and uploading

thrive online today. In addition to

providing consistent quality and great

professional-quality video of your

the flashier products like cutting-

taste. Salt for Life is available for

company’s story and products,

edge websites and custom HD video

restaurant operators in containers for

handling e-commerce on your site,

and photography, our package also

back-of-the-house kitchen use and

and integrating all social media

includes a more affordable way

tabletop shakers, as well as single-

efforts including your own blogs.

of offering online ordering so that

serve sachets.

ment in recipes—

our clients don’t have to surrender
The National Restaurant Association

a large percentage of their online

recently announced an official part-

revenue to a third-party order and

nership with digital media company

delivery service.”

Front Flip redefines
online rewards

To learn more, visit www.mopro.com.

According to new research, 65% of adults

Mopro, an organization with extensive
expertise in helping restaurants build
their businesses online.
The partnership gives National
Restaurant Association members
exclusive access to the full Mopro

are more likely to visit a restaurant if

Salt for Life earns
FABI award

it offers a customer loyalty or reward
program. That’s why some of the biggest
restaurant names in cities like Dallas are
partnering with Front Flip to engage their

package — 11 digital products and

Nu-Tek Food Science’s Salt for Life

services in one bundle — at a $1,200

Sea Salt Blend has been named a

discount. NRA members can sign up

recipient of the prestigious 2013 Food

The next-generation loyalty program

for the full package for $199, rather

& Beverage Innovations Awards (FABI

is not based on points, punch cards or

than the regular $1,399 setup fee,

Award), presented by the National

check-ins. With Front Flip, customers

with a $199 monthly subscription

Restaurant Association Restaurant,

have a chance to win instant prizes

subsequently. This offer is good

Hotel-Motel Show.

every time they visit their favorite

for the first 3,000 new members to
sign up.

06 < JUN 2013 | bakemag.com

customers in-store and online.

restaurants and retail shops. Customers
The FABI Award recognizes innovative

can also receive mobile gifts and


http://www.mopro.com http://www.bakemag.com

bake - June 2013

Table of Contents for the Digital Edition of bake - June 2013

bake - June 2013
Editor’s note - THE TECHNOLOGY ISSUE: a time and place
Contents
News bites
Management - Finding Order to POS Chaos
Tax tips - Independent Contractor or Employee?
Labor front - Protect yourself
Legislation - Preventive Controls
Ingredients - Wild Blueberries
Welcome to the digital bakery
Bakery Gadget Round-up
Big return on investment
Changing models
The multi-media consumer
Change of Venue
America’s Best Bakery embraces innovation
Where Do Cupcakes Go Next?
Space Cakes
Hot & Cold
Products
Marketplace
Classifi eds
Ad Index
BakeMark's Panaderia - June 2013
Carta de Introduccion - Inovaciones nuevas Al examinar las tendencias en las ciudades
Introductory Letter - New Innovations
Pan más saludable
Pasteles de Fondant
Promociones para verano
Perfiles - Paco’s Bakery
Perfiles - Arandas Bakery
Perfiles - Panadería Tierra Caliente
Empanadas Pastel de Cuatro Leches
Productos con mejor resultado por BakeMark
Better-for-you Breads
Fondant Cakes
Summer Promotions
Profiles - Paco’s Bakery
Profiles - Arandas Bakery
Profiles - Panadería Tierra Caliente
Product Solutions from BakeMark
bake - June 2013 - bake - June 2013
bake - June 2013 - 2
bake - June 2013 - Editor’s note - THE TECHNOLOGY ISSUE: a time and place
bake - June 2013 - 4
bake - June 2013 - Contents
bake - June 2013 - News bites
bake - June 2013 - 7
bake - June 2013 - 8
bake - June 2013 - 9
bake - June 2013 - Management - Finding Order to POS Chaos
bake - June 2013 - 11
bake - June 2013 - Tax tips - Independent Contractor or Employee?
bake - June 2013 - 13
bake - June 2013 - Labor front - Protect yourself
bake - June 2013 - 15
bake - June 2013 - Legislation - Preventive Controls
bake - June 2013 - 17
bake - June 2013 - Ingredients - Wild Blueberries
bake - June 2013 - 19
bake - June 2013 - 20
bake - June 2013 - 21
bake - June 2013 - 22
bake - June 2013 - Welcome to the digital bakery
bake - June 2013 - 24
bake - June 2013 - 25
bake - June 2013 - Bakery Gadget Round-up
bake - June 2013 - 27
bake - June 2013 - Big return on investment
bake - June 2013 - 29
bake - June 2013 - Changing models
bake - June 2013 - 31
bake - June 2013 - The multi-media consumer
bake - June 2013 - 33
bake - June 2013 - 34
bake - June 2013 - 35
bake - June 2013 - 36
bake - June 2013 - 37
bake - June 2013 - Change of Venue
bake - June 2013 - 39
bake - June 2013 - America’s Best Bakery embraces innovation
bake - June 2013 - 41
bake - June 2013 - 42
bake - June 2013 - 43
bake - June 2013 - Where Do Cupcakes Go Next?
bake - June 2013 - 45
bake - June 2013 - 46
bake - June 2013 - 47
bake - June 2013 - Space Cakes
bake - June 2013 - 49
bake - June 2013 - 50
bake - June 2013 - 51
bake - June 2013 - Hot & Cold
bake - June 2013 - 53
bake - June 2013 - Products
bake - June 2013 - Marketplace
bake - June 2013 - Classifi eds
bake - June 2013 - 57
bake - June 2013 - Ad Index
bake - June 2013 - 59
bake - June 2013 - 60
bake - June 2013 - 61
bake - June 2013 - 62
bake - June 2013 - BakeMark's Panaderia - June 2013
bake - June 2013 - PAN2
bake - June 2013 - Carta de Introduccion - Inovaciones nuevas Al examinar las tendencias en las ciudades
bake - June 2013 - Introductory Letter - New Innovations
bake - June 2013 - PAN5
bake - June 2013 - Pan más saludable
bake - June 2013 - PAN7
bake - June 2013 - PAN8
bake - June 2013 - PAN9
bake - June 2013 - Pasteles de Fondant
bake - June 2013 - PAN11
bake - June 2013 - PAN12
bake - June 2013 - PAN13
bake - June 2013 - Promociones para verano
bake - June 2013 - PAN15
bake - June 2013 - PAN16
bake - June 2013 - PAN17
bake - June 2013 - Perfiles - Paco’s Bakery
bake - June 2013 - PAN19
bake - June 2013 - PAN20
bake - June 2013 - Perfiles - Arandas Bakery
bake - June 2013 - PAN22
bake - June 2013 - PAN23
bake - June 2013 - Perfiles - Panadería Tierra Caliente
bake - June 2013 - PAN25
bake - June 2013 - PAN26
bake - June 2013 - PAN27
bake - June 2013 - PAN28
bake - June 2013 - PAN29
bake - June 2013 - Empanadas Pastel de Cuatro Leches
bake - June 2013 - PAN31
bake - June 2013 - Productos con mejor resultado por BakeMark
bake - June 2013 - PAN33
bake - June 2013 - Better-for-you Breads
bake - June 2013 - PAN35
bake - June 2013 - PAN36
bake - June 2013 - Fondant Cakes
bake - June 2013 - PAN38
bake - June 2013 - PAN39
bake - June 2013 - Summer Promotions
bake - June 2013 - PAN41
bake - June 2013 - Profiles - Paco’s Bakery
bake - June 2013 - PAN43
bake - June 2013 - Profiles - Arandas Bakery
bake - June 2013 - PAN45
bake - June 2013 - Profiles - Panadería Tierra Caliente
bake - June 2013 - PAN47
bake - June 2013 - PAN48
bake - June 2013 - PAN49
bake - June 2013 - PAN50
bake - June 2013 - Product Solutions from BakeMark
bake - June 2013 - PAN52
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