bake - May 2019 - 36

What excites Howland, who joined Dawn

In one key project announced earlier this year, Dawn

earlier this year, starts with helping

is using the initial phase of its new Dawn Bakery

Dawn's bakery customers realize the

Business Portal to test, learn and gain insights for a

full potential of their digital journey.

deeper dive into the next phase.

More consumers than ever before are
engaging with their favorite shops on
a "hyper local level," and the path for

The Bakery Business Portal was introduced in a test
phase in the Chicago market where a group of 8 to
10 retail bakeries use this portal as a virtual storefront

bakeries is wide open.

where consumers order fresh bakery products that
"I've been doing this for more than 20 years,
Bob Howland
Chief Digital Officer,
Dawn Foods

they pick up and pay for at the retail bakery store.

working in industries ranging from chocolate to home
goods, and I believe it comes down to three words:

"These efforts have gone very well. A few have seen a

people, process and technology," says Howland, who

pretty significant percentage of orders made online,

previously served as executive vice president and

and still others are working to create more," Howland

general manager of Blueport Commerce, a Boston-

says. "At the end of June, we plan to expand the next

based e-commerce platform for furniture. "The big

phase to 30 to 50 bakeries, as we continue to learn

part of this effort is the people. It is about change

more and partner more fully with Dawn customers.

management, helping people know the potential

More deployments give us a richer understanding

for what digital could mean to their business, and

of who's doing it well, what's working and why. We

understand the differences of consumer behavior. The

are creating a community where bakers can share

opportunity to change tends to be very rewarding."

through Dawn, and I think that will go far."

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Retail Artisan Mixing

TEDDY 5 quart mixer

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36 < MAY 2019 | bakemag.com

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bake - May 2019

Table of Contents for the Digital Edition of bake - May 2019

Bake - May 2019
Editor's Note - THE CONSUMER ISSUE: celebrating the creative spirit
Contents
Management - Cross-channel Strategies
Technical Corner - Blueberries as Sweeteners
Practical Marketing - Virtual Reality Tours
Equipment - How Not to Slice a Bagel
The Magic of Milk Bar
Specialty Grains & Flours
Embracing the power of digital equipment
Chocolate - Return of the Eclair
Sweet Goods - VARSITY DONUTS
Cakes - Bourbon & Baker
Breads - Bread Couture
Pastries - Career Pathways
Foodservice - Breakfast Sweets
Product Showcase
Classifieds
Ad Index
Formula of the Month
bake - May 2019 - Bake - May 2019
bake - May 2019 - Bake - May 2019
bake - May 2019 - 2
bake - May 2019 - Editor's Note - THE CONSUMER ISSUE: celebrating the creative spirit
bake - May 2019 - 4
bake - May 2019 - 5
bake - May 2019 - Contents
bake - May 2019 - 7
bake - May 2019 - Management - Cross-channel Strategies
bake - May 2019 - Technical Corner - Blueberries as Sweeteners
bake - May 2019 - Practical Marketing - Virtual Reality Tours
bake - May 2019 - 11
bake - May 2019 - Equipment - How Not to Slice a Bagel
bake - May 2019 - The Magic of Milk Bar
bake - May 2019 - 14
bake - May 2019 - 15
bake - May 2019 - 16
bake - May 2019 - 17
bake - May 2019 - 18
bake - May 2019 - 19
bake - May 2019 - 20
bake - May 2019 - 21
bake - May 2019 - 22
bake - May 2019 - 23
bake - May 2019 - Specialty Grains & Flours
bake - May 2019 - 25
bake - May 2019 - 26
bake - May 2019 - 27
bake - May 2019 - 28
bake - May 2019 - 29
bake - May 2019 - Embracing the power of digital equipment
bake - May 2019 - 31
bake - May 2019 - 32
bake - May 2019 - 33
bake - May 2019 - 34
bake - May 2019 - 35
bake - May 2019 - 36
bake - May 2019 - 37
bake - May 2019 - Chocolate - Return of the Eclair
bake - May 2019 - 39
bake - May 2019 - Sweet Goods - VARSITY DONUTS
bake - May 2019 - 41
bake - May 2019 - Cakes - Bourbon & Baker
bake - May 2019 - 43
bake - May 2019 - 44
bake - May 2019 - 45
bake - May 2019 - Breads - Bread Couture
bake - May 2019 - 47
bake - May 2019 - 48
bake - May 2019 - 49
bake - May 2019 - Pastries - Career Pathways
bake - May 2019 - 51
bake - May 2019 - Foodservice - Breakfast Sweets
bake - May 2019 - 53
bake - May 2019 - Product Showcase
bake - May 2019 - 55
bake - May 2019 - Classifieds
bake - May 2019 - Ad Index
bake - May 2019 - Formula of the Month
bake - May 2019 - 59
bake - May 2019 - 60
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