bake - June 2018 - 10

technical corner

Label-Friendly Ingredients
Food ingredients are under scrutiny more than ever before, and
bakers are wise to be open and transparent with customers regarding what goes into your bakery products. "Food ingredient
transparency continues to be a top trend in the food industry,"
says Ralf Tschenscher, baking business development manager
for Lesaffre Yeast Corp. "Why not invite customers to see your
bakery. Be transparent."
Speaking at the recent Atlantic Bakery Expo, Tschenscher
shared several relevant data points on this issue. For one,
there's been a 22 percent increase in food manufacturer claims
of no additives or preservatives in the US market. And nearly
50 percent of consumers agree that good corporate behavior
affects their purchasing decisions. Those who are transparent
are more likely to win over customers in the future.
It's not just an issue of what the ingredients are, Tschenscher
says, but how they are made and where they come from. Restaurants, for instance, are becoming more transparent with how

ENHANCED CLEAN-LABEL SOLUTIONS

their food is prepared. This evolution is causing supermarkets,

To help bakery manufacturers meet the growing demand for simplified ingredients, Corbion has broadened
its clean-label portfolio to include cake mixes, bases
and icing stabilizers. Known simply as Pristine, these
enhanced solutions enable bakers to reduce key strokes
in ingredient labels by up to 42 percent without compromising taste or texture.

bakery cafes and restaurants to expect changes from their
ingredient suppliers, he says.
Looking deeper into the issue and at one specific ingredient
applicable to baking, the amino acid L-Cysteine is an ingredient
that can be added to dough to help enhance dough extensibility while reducing mixing time, Tschenscher explains. "It is still
being used quite a bit," he adds, despite the fact that leading
chains like Panera Bread have banned L-Cysteine from their
bakery products, according to Panera's current "No No List."
Deactivated yeast, on the other hand, accomplishes the same
function as L-Cysteine, is "more label friendly" and can be
labeled as inactive baker's yeast or yeast, Tschenscher says.
Deactivated yeast's active compound, glutathione, is found

"Achieving a cleaner label starts with removing anything that's a mouthful to pronounce, but shortening the
ingredient list at the expense of quality is not acceptable
to consumers - and that's where Corbion comes in," says
Kathy Sargent, strategic innovation director at Corbion.
"Our Pristine solutions are specially designed to make it
easy for our customers to satisfy the demands of labelconscious shoppers without risking product integrity."

through hydrolysis of animal byproducts or synthetically made,
he explains.
"Deactivated yeast has also shown to be more process tolerant," Tschenscher says. "Deactivated yeast can be directly
added without influencing final product characteristics like
colors and off-flavors."

10 < JUN 2018 | bakemag.com

Corbion's line of Pristine cake mixes and bases are
available in vanilla and chocolate. Paired with Pristine's
clean-label icing stabilizers, the solutions help sweet
baked goods rise to any occasion. Additionally, the portfolio includes a complete line of dough conditioners that
are specially designed for commercial pan breads and
buns and frozen bread products.

BENNISON'S BAKERY

naturally in yeast. By comparison, L-Cysteine is often sourced


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bake - June 2018

Table of Contents for the Digital Edition of bake - June 2018

bake - June 2018
Editor's Note - Celebrating Bread
Contents
Management - Learning from PEERS
Technical Corner - Label-Friendly Ingredients
Practical Marketing - PICNIC opportunities
Equipment - The Shrinking Kitchen
Down to a Science
ORIGINS OF A BAKERY CAFE
The power of promotion
Chocolate & Decorating - Strategic Chocolate Production
Cakes - New Take on WEDDING CAKE
Sweet Goods - THE QUEEN OF KOUIGN AMANN
Breads - Fête du Pain
Pastries - Dish of the Year
Foodservice - BISCUIT TRANSPARENCY
Beverages - EYE-POPPING Presentation
Product Showcase
Classifieds
Ad Index
Formula of the Month
BAKEMARK'S Panaderia
CARTA DE INTRODUCCIÓN
INTRODUCTORY LETTER
PAN Y HORNEO - Panes y Pasteleria Rellena
PASTELES Y DECORACIONES - CELEBRACIONES DE VERANO
la oportunidad de catering
PERFILES - Super Mercado Loma Bonita
El Burrito Mercado
Panadería San Miguel
Marissa’s Bakery
La Espiga Panadería
El Mexicano Panadería
RECETAS DESTACADAS
PRODUCTOS DESTACADOS
BREAD & BAKING - Filled Breads & Pastries
CAKES AND DECORATING - SUMMER CELEBRATIONS
The Catering Opportunity
PROFILES - Super Mercado Loma Bonita
El Burrito Mercado
Panadería San Miguel
Marissa’s Bakery
La Espiga Panadería
El Mexicano Panadería
FEATURED RECIPES
bake - June 2018 - bake - June 2018
bake - June 2018 - bake - June 2018
bake - June 2018 - 2
bake - June 2018 - Editor's Note - Celebrating Bread
bake - June 2018 - 4
bake - June 2018 - Contents
bake - June 2018 - Management - Learning from PEERS
bake - June 2018 - 7
bake - June 2018 - 8
bake - June 2018 - 9
bake - June 2018 - Technical Corner - Label-Friendly Ingredients
bake - June 2018 - 11
bake - June 2018 - Practical Marketing - PICNIC opportunities
bake - June 2018 - 13
bake - June 2018 - Equipment - The Shrinking Kitchen
bake - June 2018 - 15
bake - June 2018 - Down to a Science
bake - June 2018 - 17
bake - June 2018 - ORIGINS OF A BAKERY CAFE
bake - June 2018 - 19
bake - June 2018 - 20
bake - June 2018 - 21
bake - June 2018 - The power of promotion
bake - June 2018 - 23
bake - June 2018 - 24
bake - June 2018 - 25
bake - June 2018 - Chocolate & Decorating - Strategic Chocolate Production
bake - June 2018 - 27
bake - June 2018 - Cakes - New Take on WEDDING CAKE
bake - June 2018 - 29
bake - June 2018 - 30
bake - June 2018 - 31
bake - June 2018 - Sweet Goods - THE QUEEN OF KOUIGN AMANN
bake - June 2018 - 33
bake - June 2018 - 34
bake - June 2018 - 35
bake - June 2018 - Breads - Fête du Pain
bake - June 2018 - 37
bake - June 2018 - 38
bake - June 2018 - 39
bake - June 2018 - Pastries - Dish of the Year
bake - June 2018 - 41
bake - June 2018 - Foodservice - BISCUIT TRANSPARENCY
bake - June 2018 - 43
bake - June 2018 - Beverages - EYE-POPPING Presentation
bake - June 2018 - Product Showcase
bake - June 2018 - 46
bake - June 2018 - Classifieds
bake - June 2018 - 48
bake - June 2018 - Ad Index
bake - June 2018 - Formula of the Month
bake - June 2018 - 51
bake - June 2018 - 52
bake - June 2018 - 53
bake - June 2018 - 54
bake - June 2018 - BAKEMARK'S Panaderia
bake - June 2018 - pan - 2
bake - June 2018 - CARTA DE INTRODUCCIÓN
bake - June 2018 - INTRODUCTORY LETTER
bake - June 2018 - pan - 5
bake - June 2018 - PAN Y HORNEO - Panes y Pasteleria Rellena
bake - June 2018 - pan - 7
bake - June 2018 - PASTELES Y DECORACIONES - CELEBRACIONES DE VERANO
bake - June 2018 - pan - 9
bake - June 2018 - la oportunidad de catering
bake - June 2018 - pan - 11
bake - June 2018 - pan - 12
bake - June 2018 - pan - 13
bake - June 2018 - PERFILES - Super Mercado Loma Bonita
bake - June 2018 - pan - 15
bake - June 2018 - pan - 16
bake - June 2018 - pan - 17
bake - June 2018 - El Burrito Mercado
bake - June 2018 - pan - 19
bake - June 2018 - pan - 20
bake - June 2018 - pan - 21
bake - June 2018 - Panadería San Miguel
bake - June 2018 - pan - 23
bake - June 2018 - Marissa’s Bakery
bake - June 2018 - pan - 25
bake - June 2018 - La Espiga Panadería
bake - June 2018 - pan - 27
bake - June 2018 - El Mexicano Panadería
bake - June 2018 - pan - 29
bake - June 2018 - RECETAS DESTACADAS
bake - June 2018 - PRODUCTOS DESTACADOS
bake - June 2018 - BREAD & BAKING - Filled Breads & Pastries
bake - June 2018 - pan - 33
bake - June 2018 - CAKES AND DECORATING - SUMMER CELEBRATIONS
bake - June 2018 - pan - 35
bake - June 2018 - The Catering Opportunity
bake - June 2018 - pan - 37
bake - June 2018 - PROFILES - Super Mercado Loma Bonita
bake - June 2018 - pan - 39
bake - June 2018 - El Burrito Mercado
bake - June 2018 - pan - 41
bake - June 2018 - Panadería San Miguel
bake - June 2018 - pan - 43
bake - June 2018 - Marissa’s Bakery
bake - June 2018 - pan - 45
bake - June 2018 - La Espiga Panadería
bake - June 2018 - pan - 47
bake - June 2018 - El Mexicano Panadería
bake - June 2018 - pan - 49
bake - June 2018 - FEATURED RECIPES
bake - June 2018 - pan - 51
bake - June 2018 - pan - 52
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