bake - March 2018 - PAN43

PROFILES

needs to eat the same in the summer and the winter,"
Denis says with conviction.
This type of devout loyalty applies equally to the
customers who shop at Sonora Bakery every day. "We have
a lot of customers who say, 'I loved my quinceañera cake from
Sonora and now I want to buy my daughter's quinceañera
cake here," Acuña says. "We have a lot of customers from
farther away, in San Bernardino and Bakersfield. We have
one customer in Florida who calls us to buy a cake once
a year for a close friend who lives here. That's amazing."
Sonora is perhaps best known for its delicious bolillos,
which are hand shaped and allowed to rise. "We try to do
as much as we can the old-fashioned way," Denis says.
"Our bolillo is a staple here."
"Now our customers from Argentina prefer the bolillo,"
adds his mother, Theresa.
When Sonora Bakery opened 32 years ago, the
surrounding neighborhood of East Los Angeles was
predominantly inhabited by people of Mexican heritage.
Today, the demographics have shifted to more customers
from El Salvador, Honduras and Guatemala. The influence
has been profound.
"Now we have bakers working here who are from
all over Central America," Denis says. "The advantage of
operating a retail bakery is that we get input from our own
bakers, who have the creativity to do what they want and
try different flavors. If a customer for something specific
that we don't offer, we will try to figure out how to make
it for them. Creativity on the retail side is very important."
The retail bakery offers empanadas made with guava

and cheese or even filled with chicken, similar to the way
these pastries are served in Central or South America.
Alfajores and nopal bread are other specialties that would be
hard to find elsewhere, and Sonora Bakery makes unique
desserts like vanidoso, which they make with one layer each
of chocolate cake, cheesecake and flan - and then iced
and decorated with fresh strawberries and whipped cream.
The freshness factor is crucial to the success of the
bakery. "We are open every day until 9 p.m.," Acuña says.
"Everything we make and sell fresh right away."
MARCH 18

|

PANADERIA

43



bake - March 2018

Table of Contents for the Digital Edition of bake - March 2018

bake - March 2018
Editor's Note - Bakery Cafes Reimagined
Contents
Management - E-commerce to the Rescue
New Product Success Stories - Extreme Flavor
Technical Corner - Award-Winning EQUIPMENT
Practical Marketing - Bundt Cakes with a KICK
Equipment Innovations - Smooth Perfection
Bakery Cafes Reimagined
Life Lessons
Healthy Breads
Chocolate & Decorating - The Authentic Factor
Cakes - Wedding Cake Planners
Sweet Goods - Highlights from EUROPAIN
Pastries - Honest & Nostalgic
Foodservice - Blossoming Beverage Opportunity
Product Showcase
Classifieds
Ad Index
Formula of the Month - Ginger Jump-up Cookies
BakeMark's Panaderia - March 2018
CARTA DE INTRODUCCIÓN
INTRODUCTORY LETTER
PAN Y HORNEO - Panes para Meriendas
PASTELES Y DECORACIONES - Contando Historias Con Pastel
Vender la Conveniencia
PERFILES - Tropicana Bakery & Cuban Café
Sonora Bakery
Panadería Maria
Chapala Bakery
Panadería La Colmena #2
RECETAS DESTACADAS
PRODUCTOS DESTACADOS
BREAD AND BAKING - Snacking Breads
CAKES AND DECORATING - Storytelling with Cake
Selling the Convenience
PROFILES - Tropicana Bakery & Cuban Café
Sonora Bakery
Panadería Maria
Chapala Bakery
Panadería La Colmena #2
FEATURED RECIPES
bake - March 2018 - bake - March 2018
bake - March 2018 - bake - March 2018
bake - March 2018 - 2
bake - March 2018 - Editor's Note - Bakery Cafes Reimagined
bake - March 2018 - 4
bake - March 2018 - Contents
bake - March 2018 - Management - E-commerce to the Rescue
bake - March 2018 - 7
bake - March 2018 - New Product Success Stories - Extreme Flavor
bake - March 2018 - 9
bake - March 2018 - Technical Corner - Award-Winning EQUIPMENT
bake - March 2018 - 11
bake - March 2018 - Practical Marketing - Bundt Cakes with a KICK
bake - March 2018 - 13
bake - March 2018 - Equipment Innovations - Smooth Perfection
bake - March 2018 - 15
bake - March 2018 - Bakery Cafes Reimagined
bake - March 2018 - 17
bake - March 2018 - 18
bake - March 2018 - 19
bake - March 2018 - 20
bake - March 2018 - 21
bake - March 2018 - 22
bake - March 2018 - 23
bake - March 2018 - Life Lessons
bake - March 2018 - 25
bake - March 2018 - 26
bake - March 2018 - 27
bake - March 2018 - Healthy Breads
bake - March 2018 - 29
bake - March 2018 - 30
bake - March 2018 - 31
bake - March 2018 - Chocolate & Decorating - The Authentic Factor
bake - March 2018 - 33
bake - March 2018 - Cakes - Wedding Cake Planners
bake - March 2018 - 35
bake - March 2018 - 36
bake - March 2018 - 37
bake - March 2018 - Sweet Goods - Highlights from EUROPAIN
bake - March 2018 - 39
bake - March 2018 - Pastries - Honest & Nostalgic
bake - March 2018 - 41
bake - March 2018 - Foodservice - Blossoming Beverage Opportunity
bake - March 2018 - 43
bake - March 2018 - 44
bake - March 2018 - Product Showcase
bake - March 2018 - 46
bake - March 2018 - Classifieds
bake - March 2018 - 48
bake - March 2018 - Ad Index
bake - March 2018 - Formula of the Month - Ginger Jump-up Cookies
bake - March 2018 - 51
bake - March 2018 - 52
bake - March 2018 - 53
bake - March 2018 - 54
bake - March 2018 - BakeMark's Panaderia - March 2018
bake - March 2018 - PAN2
bake - March 2018 - CARTA DE INTRODUCCIÓN
bake - March 2018 - INTRODUCTORY LETTER
bake - March 2018 - PAN5
bake - March 2018 - PAN Y HORNEO - Panes para Meriendas
bake - March 2018 - PAN7
bake - March 2018 - PAN8
bake - March 2018 - PAN9
bake - March 2018 - PASTELES Y DECORACIONES - Contando Historias Con Pastel
bake - March 2018 - PAN11
bake - March 2018 - PAN12
bake - March 2018 - PAN13
bake - March 2018 - Vender la Conveniencia
bake - March 2018 - PAN15
bake - March 2018 - PAN16
bake - March 2018 - PAN17
bake - March 2018 - PERFILES - Tropicana Bakery & Cuban Café
bake - March 2018 - PAN19
bake - March 2018 - PAN20
bake - March 2018 - PAN21
bake - March 2018 - Sonora Bakery
bake - March 2018 - PAN23
bake - March 2018 - Panadería Maria
bake - March 2018 - PAN25
bake - March 2018 - Chapala Bakery
bake - March 2018 - PAN27
bake - March 2018 - Panadería La Colmena #2
bake - March 2018 - PAN29
bake - March 2018 - RECETAS DESTACADAS
bake - March 2018 - PRODUCTOS DESTACADOS
bake - March 2018 - BREAD AND BAKING - Snacking Breads
bake - March 2018 - PAN33
bake - March 2018 - CAKES AND DECORATING - Storytelling with Cake
bake - March 2018 - PAN35
bake - March 2018 - Selling the Convenience
bake - March 2018 - PAN37
bake - March 2018 - PAN38
bake - March 2018 - PROFILES - Tropicana Bakery & Cuban Café
bake - March 2018 - PAN40
bake - March 2018 - PAN41
bake - March 2018 - Sonora Bakery
bake - March 2018 - PAN43
bake - March 2018 - Panadería Maria
bake - March 2018 - PAN45
bake - March 2018 - Chapala Bakery
bake - March 2018 - PAN47
bake - March 2018 - Panadería La Colmena #2
bake - March 2018 - PAN49
bake - March 2018 - FEATURED RECIPES
bake - March 2018 - PAN51
bake - March 2018 - PAN52
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