bake - March 2018 - 12

practical marketing

Bundt Cakes with a
Popularized a few years ago, the alcohol-infused dessert trend
is moving up a notch, and the early results are very promising.
St. Louis pasty shop Piccione Pastry and 80 Proof Bakery
recently announced a one-of-a-kind partnership. On Feb.
9, Piccione Pastry began adding 80 Proof Bakery's liqueurinfused Bundt cake line to its offerings.

"We are thrilled to announce
the addition of 80 Proof
Bakery's line of Bundt
cakes to our menu."
Richard Nix, Jr., president of Butler's Pantry

Infused with fine liqueurs, 80 Proof Bakery's undt Cakes have a
unique taste. The addition of liqueur creates an extra moist
cake and provides the perfect balance between sweet and
spice. Along with its signature, authentic Italian desserts,
Piccione's will sell Bola's Bundt Cakes by the slice for $3.50 and
whole cakes for $40 available in two flavors.
"When we opened our doors in 2013, we promised to bring
exciting desserts to the historic Loop," says Richard Nix, Jr.,
president of Butler's Pantry, the owner and operator of Piccione
Pastry. "Continuing that tradition, we are thrilled to announce
the addition of 80 Proof Bakery's line of Bundt cakes to our
menu. We take pride in showcasing desserts with a twist and
Bundt cakes infused with liqueur are the perfect addition to our
special limited-time offerings."
One of the new flavors is Bola's Nola Bundt, offering the ultimate trifecta of butter, sugar and rum. It pairs wonderfully with
coffee or tea.
The second flavor is Chocolate Vodka, which is a milk chocolate-glazed covered cake with a hint of coffee that is marinated
with premium vodka.
And, as a special treat, starting Feb. 9, while supplies last,
Piccione Pastry has been giving away complimentary samples
of liqueur-infused Bundt Cake in both flavors.

corner of Delmar and Skinker, is the only late-night Italian
pastry shop of its kind in St. Louis. The shop features singleserve Italian desserts, rich Italian coffees, locally handcrafted
gelato and sorbet and seasonal breakfast and lunch choices,
including vegan, vegetarian, sugar-free and gluten-free options. 

12 < MAR 2018 |


Piccione Pastry, located in the historic Delmar Loop at the

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