bake - July 2017 - 28

The Most

product trends

PROFITABLE
PRODUCTS

Retail bakery owners will often share there are two

breads/rolls 11 percent, cupcakes 8 percent, sand-

kinds of products: creative new inventions (like

wiches/wraps 6 percent, and yeast-raised donuts and

mash-ups) that drive higher impulse sales and

beverages tied at 5 percent.

everyday mainstays that pay the rent. Based on
ﬁndings of our 2017 Retail Bakery Operations Study,

New product success varied by type of operation. For

the retail bakery business in America is reaching a

full-line retail bakeries, cakes ranked ﬁrst, followed

balancing point in which exciting new products and

by bread and cookies. New cake products included

popular longtime favorites are playing equal roles on

cake slices, individual celebration cakes, cake pops,

the road to success.

seasonal cakes, and specialty cake ﬁllings.

When respondents were asked what are the top

New bread products included half loaves and house-

bakery items they produce, cookies rank ﬁrst at 89

or regionally milled ﬂours. New cookie products

percent, followed by cakes at 79 percent, cupcakes 73

included macarons.

percent, muffins/scones 68 percent, cinnamon rolls 65
percent, and bread 57 percent.

For specialty bakeries, gluten-free and vegan options
paved the way for most successful new product intro-

Cakes represent the largest portion of total bakery

ductions, and cakes and cookies were the best new

sales at 24 percent, followed by cookies 12 percent,

product additions in 2016.

"We are partnering
each month with a
different nonprofit by
making a specialty
baked good in their
name, then donating a
portion of the profit to
the organization at the
end of the month."
Owner of specialty bakery in the Midwest

28 < JUL 2017 | bakemag.com

http://www.bakemag.com

bake - July 2017

Table of Contents for the Digital Edition of bake - July 2017

bake - July 2017
Editor's note - THE RETAIL BAKERY OPERATIONS ISSUE: Employees make our business
Contents
2017 Retail Bakery Operations Study
Revenue Trends - THE RISE OF specialty bakeries
Revenue Growth in 2016
Labor Trends - In search of Skilled Labor
Product Trends - The Most PROFITABLE PRODUCTS
Production Methods - Production Methods Revisited
Outlook & Opportunities - Why the future looks bright
Niche to Mainstream
Catering & Entertaining
Product Showcase
Classifieds
Ad Index
Formulation of the Month - wild blueberry corn muffins with Meyer Lemon and Thyme Curd
bake - July 2017 - bake - July 2017
bake - July 2017 - 2
bake - July 2017 - Editor's note - THE RETAIL BAKERY OPERATIONS ISSUE: Employees make our business
bake - July 2017 - 4
bake - July 2017 - Contents
bake - July 2017 - 2017 Retail Bakery Operations Study
bake - July 2017 - 7
bake - July 2017 - Revenue Trends - THE RISE OF specialty bakeries
bake - July 2017 - 9
bake - July 2017 - 10
bake - July 2017 - 11
bake - July 2017 - 12
bake - July 2017 - 13
bake - July 2017 - 14
bake - July 2017 - 15
bake - July 2017 - Revenue Growth in 2016
bake - July 2017 - 17
bake - July 2017 - 18
bake - July 2017 - 19
bake - July 2017 - 20
bake - July 2017 - 21
bake - July 2017 - Labor Trends - In search of Skilled Labor
bake - July 2017 - 23
bake - July 2017 - 24
bake - July 2017 - 25
bake - July 2017 - 26
bake - July 2017 - 27
bake - July 2017 - Product Trends - The Most PROFITABLE PRODUCTS
bake - July 2017 - 29
bake - July 2017 - 30
bake - July 2017 - 31
bake - July 2017 - 32
bake - July 2017 - 33
bake - July 2017 - Production Methods - Production Methods Revisited
bake - July 2017 - 35
bake - July 2017 - 36
bake - July 2017 - 37
bake - July 2017 - Outlook & Opportunities - Why the future looks bright
bake - July 2017 - 39
bake - July 2017 - 40
bake - July 2017 - 41
bake - July 2017 - 42
bake - July 2017 - 43
bake - July 2017 - Niche to Mainstream
bake - July 2017 - 45
bake - July 2017 - 46
bake - July 2017 - 47
bake - July 2017 - 48
bake - July 2017 - 49
bake - July 2017 - 50
bake - July 2017 - 51
bake - July 2017 - 52
bake - July 2017 - 53
bake - July 2017 - Catering & Entertaining
bake - July 2017 - 55
bake - July 2017 - 56
bake - July 2017 - 57
bake - July 2017 - 58
bake - July 2017 - 59
bake - July 2017 - Product Showcase
bake - July 2017 - 61
bake - July 2017 - Classifieds
bake - July 2017 - 63
bake - July 2017 - 64
bake - July 2017 - Ad Index
bake - July 2017 - Formulation of the Month - wild blueberry corn muffins with Meyer Lemon and Thyme Curd
bake - July 2017 - 67
bake - July 2017 - 68
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