bake - October 2016 - 46

cafe

Alternative Whipped Toppings
In consumer research commissioned by Rich Products
Corporation, 60 percent of those polled said they would visit
their favorite bakery cafe or coffee shop more often if a dairyalternative whipped topping was offered.
For foodservice operators serving up cafe-style beverages like
hot chocolate or specialty coffee drinks, Rich Products has
introduced an innovative dairy-alternative topping. Buffalobased Rich Products unveils the launch of Café Whip, a dairy-

"There's nothing else like
it for topping off either
dairy or dairy-alternative
specialty beverages."
Jeff Malchoff, senior marketing manager in Rich's Foodservice Division

alternative whipped topping made with coconut milk.
"Café Whip is the first viable dairy-alternative whipped topping

In other findings from Rich's consumer research, 77 percent

to be made using coconut milk, which is great news for coffee

indicated they would be likely or very likely to try a whipped

shops, bakery cafes and other foodservice operations that

topping made with coconut milk, which lately has been rising

are looking for the next edge in beverage solutions," says Jeff

faster than other substitutes as a popular dairy alternative. 

Malchoff, senior marketing manager in Rich's Foodservice
Division. "We learned that operators were trying to make a

"There's nothing else like it for topping off either dairy or

whipped topping using their current coconut milk but were not

dairy-alternative specialty beverages," Malchoff says. "It should

successful. With Café Whip, we believe the increased market

have tremendous appeal not only for those who are dairy

potential is there for any foodservice operator who has a

avoiders, but also for those who are actively looking for items

specialty beverage program."

with authentic ingredients, as it is made with real coconut milk,
coconut oil, and sunflower oil."

Café Whip has a light and creamy texture with dairy and vanilla
flavors with a hint of coconut. It meets leading vegan require-

Café Whip's traditional whipped cream taste pairs well with any

ments and is also kosher pareve. The whipped topping contains

type of cafe beverage. When consumers in a Rich's study were

sugar instead of high-fructose corn syrup and has no hydroge-

asked on what types of beverages they might dollop using

nated oils. It also contains less fat than sweetened-and-flavored

a coconut milk-based whipped topping, the leading answers

heavy whipping cream. 

were the following: Hot chocolate. Regular dairy specialty
coffee beverages (such as frappés or other blended bever-

Almond milk is another beverage topping choice that is

ages). Milkshakes. Dairy-alternative specialty coffee beverages

gaining popularity among consumers. For instance, Starbucks

(such as a soy frappé or a blended iced coffee beverage with

customers may now customize their orders with the non-dairy

coconut milk).

alternative in any of Starbucks' beverages.
These applications show that Café Whip is appealing to both
"We created our own almond milk recipe to complement our

dairy and dairy alternative consumers, according to research.

hot, iced and Frappuccino blended beverages," says Yoke
Wong, manager on Starbucks beverage research and develop-

Produced in frozen liquid form, Café Whip is packaged in a

ment team. "It was designed so that when steamed, it creates

30.8-ounce (875-gram) carton, the contents of which can be

rich foam for hot beverages and is delicious and creamy when

thawed and then used in a gas-charged canister, a common

served in cold beverages."

whipped topping dispenser used by cafes and coffee shops.

46 < OCT 2016 | bakemag.com


http://www.bakemag.com

bake - October 2016

Table of Contents for the Digital Edition of bake - October 2016

bake - October 2016
The Promotion Issue - The Hiring Dilemma
Table of Contents
News Bites - Boudin Bakery Names CEO
Bantam Bagels Expands Distribution
AIB Launches New Certification
Equity Group Buys Wetzel’s Pretzels
Personality - Anne Heap
Management - Measuring Your Metrics
bake - October 2016 - bake - October 2016
bake - October 2016 - 2
bake - October 2016 - The Promotion Issue - The Hiring Dilemma
bake - October 2016 - 4
bake - October 2016 - Table of Contents
bake - October 2016 - Equity Group Buys Wetzel’s Pretzels
bake - October 2016 - 7
bake - October 2016 - Personality - Anne Heap
bake - October 2016 - 9
bake - October 2016 - Management - Measuring Your Metrics
bake - October 2016 - 11
bake - October 2016 - 12
bake - October 2016 - 13
bake - October 2016 - 14
bake - October 2016 - 15
bake - October 2016 - 16
bake - October 2016 - 17
bake - October 2016 - 18
bake - October 2016 - 19
bake - October 2016 - 20
bake - October 2016 - 21
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